Snapchat: Snapchat Marketing Strategies and Secrets to Maximize Your Brand Reach by Logan King

Author:Logan King [King, Logan]
Language: eng
Format: epub
Published: 2017-02-21T08:00:00+00:00

Total Story Completions

A story on Snapchat can be just one snap or even 100 snaps. The best storytellers make use of the 24-hour time frame available on Snapchat for stringing together multiple snaps for creating a single video. When you have posted one single story that has multiple frames, then you will need to look at the number of people who have viewed the last snap. This will help in measuring the number of people who have actually watched the whole video and have consumed the story.

Completion Rate

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