Presentation Advantage by Kory Kogon

Author:Kory Kogon [Kogon, Kory and England, Breck and Schmidt, Julie]
Language: eng
Format: epub
Publisher: BenBella Books

“Pictures cannot be accessories to the story—they have to contain the story.”

—TATJANA SOLI

At the start of another of the most popular TED Talks, Simon Sinek draws on a chart a simple diagram he calls the Golden Circle of Innovation. No high-tech visual stuff, not even PowerPoint slides. Just a piece of chart paper and a couple of markers. But his whole powerful insight is summed up in that one image.

So when you start to present, is the visual impression “Meh” or “Wow!”? Will people sit up and feel something, or will they sit back and check out?

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