McQuail's Mass Communication Theory by Denis McQuail

Author:Denis McQuail [McQuail, Denis]
Language: eng
Format: epub
Tags: Social Science, Language Arts & Disciplines, Communication Studies, Media Studies
ISBN: 9781849202916
Publisher: SAGE
Published: 2010-03-11T14:00:00+00:00

The specific examples as well as the types are quite diverse and vary cross-culturally. In terms of the foregoing discussion of access, we can draw at least three conclusions. One is that there are novel forms of access for aspects of reality that were previously kept hidden, for instance the ‘confessional’ or sensational talk show. Secondly, we can conclude that there is a ‘third voice’ to be heard alongside the media professionals and the official or expert voices of society, and it is the voice of ordinary people. Thirdly, there is a large expansion of the intermediate types of access, as shown in Figure 12.2. In this territory the line between reality and fiction is very blurred and meanings are much more filtered and negotiated.

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