Mobile Design Patterns by Smashing Magazine

Author:Smashing Magazine
Language: de
Format: mobi
Tags: Smashing eBooks
Published: 2012-08-21T16:00:00+00:00

Two kinds of purchasing screens.

During the product definition process, the core user stories should be identified in order to focus the design and development efforts.

4. OPTIMIZE UI FLOWS AND ELEMENTS

Users don’t like to wait. (Google puts “Every millisecond counts” as the second principle of its user experience.) Optimizing individual screens, flows and UI elements will reduce waiting times and keep users from thinking that they’re wasting their time.

A. Speed up perceived performance

The designer cannot control performance all of the time. The network might be slow; the device might be running other tasks in the background; certain operations might require a lot of calculation. If the user at least perceives that they are not losing time, then the app will make a solid impression. Design can help communicate this, even during unexpected delays.

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