Microinteractions: Full Color Edition by Saffer Dan

Author:Saffer, Dan
Language: eng
Format: epub
Published: 2014-01-30T07:33:38.687000+00:00

Although the rules could, in a meta fashion, be thought of algorithmically, some microinteractions depend on algorithms to run. For example, take search. What appears in autofill—not to mention the order of the results themselves—is all generated by an algorithm (Figure 3-36). Recommendations, driving directions, and most emailed/read are all generated algorithmically. Some branded elements, such as Nike FuelBand’s NikeFuel points, are based on an algorithm, as is the custom color picker in FiftyThree’s outstanding iPad app, Paper.[23]

Traditionally, these algorithms have all been generated by engineers, but as more and more products come to rely on algorithms, it behooves designers to get involved in their design. After all, a beautiful search microinteraction is meaningless without valuable search results.

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