Cybersecurity: What You Need to Know About Computer and Cyber Security, Social Engineering, The Internet of Things + An Essential Guide to Ethical Hacking for Beginners by Lester Evans
Author:Lester Evans [Evans, Lester]
Language: eng
Format: epub
Published: 2019-01-18T00:00:00+00:00
Chapter 4 â Engineerâs mind
Engineers are a funny breed in that they have a fairly cold, calculating and clinical approach to solving problems. For an engineer, presentation doesnât matter; an ugly solution is still a solution and might even be the optimal one because no time was spent puffing it. When employed by a company to produce something like software, a tractor or a smartphone, an engineer will look at material constraints, budget, deadline and project parameters to find whatever fits all of those. The implication of this approach is that the product made by an engineer will necessarily have severe flaws because itâs impossible to account for every possible event unless the budget is infinite, which it never is.
In the case of the Ford Pinto, the problem was that the fuel tank was situated right behind the rear bumper with an axle and its studs between the two. Any impact to the rear bumper could rupture the gas tank and cause a fire. A high-speed collision would also deform the front doors as a result of the force, making escape impossible. When three teenage girls riding in a Ford Pinto died in a fiery rear-end collision in 1978, the Ford company was charged with murder and recalled 1.5 million vehicles[94], even though their safety was statistically no better or worse than for other cars on the market. Compare this to Volvo, which has made nearly indestructible cars[95] that tear through other vehicles like wet cardboard but isnât getting nearly the kind of recognition its safety deserves.
The general public has an emotionally charged way of looking at things, as they showed by blaming Ford for the death of three young girls. If you adopt that same attitude, you will get hurt without accomplishing anything and even thinking like an engineer might not yield results. James Damore wrote his memo from a standpoint of an engineer and got fired regardless. Gab founders thought like engineers in making an alternative to Twitter and still got besmirched. You canât win by throwing a temper tantrum or by simply butting heads on an engineering level, but you can employ some sneaky ethical hacking, which could be as simple as ditching Chrome and adopting another browser that is more suitable to your newfound needs. Thatâs it--youâre not changing the world, but your world.
So, the company employing the engineer looks at the same product from both a marketing and business standpoint. Does the product make the world a better place and does it make the company any money. Bad publicity hurts the company just as much as the product not selling at all, but itâs nearly impossible to just generate goodwill. So companies generally go for the most risk-averse strategy that wonât cause lawsuits and bad press, regardless of if the product is actually defective.
An ideal customer for the company would be one thatâs too dependent to ever leave and just rich enough to be a worthwhile target but not rich enough to fight back legally.
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