Usability Testing Essentials by Carol M. Barnum

Usability Testing Essentials by Carol M. Barnum

Author:Carol M. Barnum [Barnum, Carol M.]
Language: eng
Format: epub
ISBN: 9780128169438
Publisher: Elsevier Science
Published: 2020-07-02T08:31:17+00:00


To avoid bias and the tendency for people to give a similar response to a series of statements, you should vary the statements, as this next one does:

Using this product was difficult

1 2 3 4 5

Strongly agree Agree Neither agree nor disagree Disagree Strongly disagree

Another approach to creating questions is to use a positive/negative format, which presents both ends of a continuum and asks participants to select the appropriate response, as in the following example:

How easy or difficult was it to use [a new] feature?



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