The Joy of UX: User Experience and Interactive Design for Developers (Usability) by David Platt

Author:David Platt [Platt, David]
Language: eng
Format: azw3
Publisher: Pearson Education
Published: 2016-06-02T04:00:00+00:00

Figure 6.3 Users will employ a workaround if their hassle budget has been exceeded. (Photo by Jake Ludington)

Hassle budgets are highly subjective. They vary by user, by the benefit the users perceive they will gain from your app, and by the ease of getting that same benefit somewhere else. Aunt Millie’s hassle budget is very low for the genealogy program, slightly higher for seeing pictures of her grandchildren’s high school graduation, but never all that large for anything. She won’t spend time struggling with a computer, for security or any other reason. What do you think she’ll do if her family photo Web site demands that she change her password every three months and insists on a strong password that contains upper- and lowercase letters, a number, and a symbol? She’ll say, “Heck with it,” and go off to knit or play bridge or watch Turner Classic Movies on cable. She knows that her grandson will be delighted to show off those pictures on his new iPhone the next time he comes to visit. On the other hand, 15-year-old techno-nerd Elmer (whiz-bang programmer, terrible at sports, bedeviled by acne, shunned by girls) will do almost anything to obtain undocumented cheat codes to his favorite games. His hassle budget in this case is much higher. (By the way, do you see the power of personas for illustrating this example?)

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