The Game of Inches by Collin Nigel;

Author:Collin, Nigel; [Collin, Nigel]
Language: eng
Format: epub
ISBN: 9780730328988
Publisher: John Wiley & Sons, Incorporated
Published: 2016-02-27T00:00:00+00:00

Kill your idea zombies

Just because an idea or business model doesn't work doesn't mean it is completely useless to you. Successful people learn from their mistakes and look at their failures not as defeats from which they will never recover, but with curiosity. If an idea is a dog they don't just throw it out; they look it over first, not to try to fix it, because they know if it's a dog it's a dog, but to learn why it's a dog. Why didn't the market want it? Why didn't it solve the problem? Was it really the right problem to address in the first place? They ask questions and they learn.

Maybe the lesson is about the idea or solution itself? Maybe it's about the problem, the market or the gap? Maybe it's not about any of those but rather about the process they went through and the thinking behind it? Maybe it offers a lesson in how to kill the zombies and move on? Zombies then become useful stepping-stones to learning a better process or finding a better solution. And you can't learn those things if you don't kill the zombies, so understanding there is always something to learn helps the culling. Whatever the lesson, you gain something positive from it.

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