How to get Published by Stewart Ferris

Author:Stewart Ferris
Language: eng
Format: epub
Publisher: Summersdale Publisher

Prime space

Certain areas of bookshops are regarded as prime selling space: the till points, the entrance, the windows and the tables on the ground floor. Prime space represents less than 1% of the available space for books. Most new authors imagine that their book will automatically be positioned in prime selling space and feel let down by their publishers when this doesn’t happen.

Prime space in the large bookshop chains is often allocated for in-store promotions, such as ‘3 for 2’ (buy two books, get one free). Publishers are asked to pay a share of the cost of the promotion and to give extra discount to compensate the bookseller who is effectively giving away some of their stock for free. But however keen a publisher may be to promote a particular title in this way, the bookshop’s head office will make the final decision as to which titles to include. That’s one reason why your book may not appear in the promotion. Another reason is that the costs to the publisher of including it are simply uneconomical and the publisher refuses to take part.

Download

Copyright Disclaimer:
This site does not store any files on its server. We only index and link to content provided by other sites. Please contact the content providers to delete copyright contents if any and email us, we'll remove relevant links or contents immediately.